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If the infrastructure for each customer is essentially the same (or the differences can be easily parameterized), then using a single project with a separate stack per customer is probably the right approach. You could use a Pulumi ESC environment for each customer, and link to that environment from the stack configuration; this will centralize the configuration data and make it easier to manage. Does that help?

yes! thanks - sorry for the late reply!

No worries, happy to help